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Who It's For:
Those with sensitivities to fragrance, essential oils, lactose, soy, and gluten. Hair types: straight, wavy, curly and coily.
What It Is:
A hypoallergenic, dermatologist-approved, vegan, cruelty-free, 99% naturally-derived shampoo that comes in an eco-friendly 100% recyclable bottle and packaging made from 100% post-consumer resin.
Safe For:
Color treated, keratin treated, chemically-treated, and relaxed hair.
What It Does:
This shampoo is formulated with skin-soothing ingredients like aloe vera, oat extract, and natural oils to calm, nourish and hydrate for healthy-feeling hair & scalp.
How To Use:
Apply to wet hair. Massage for 30 seconds to build lather, then rinse. For best results, pair with Be Gentle, Be Kind Aloe + Oat Milk ultra soothing conditioner and detangling spray.
Water/Aqua/Eau, Sodium Lauroyl Methyl Isethionate*, Cocamidopropyl Betaine*, Glycerin*, Aloe Barbadensis Leaf Juice*, Avena Sativa (Oat) Bran Extract*, Camellia Sinensis Leaf Extract*, Limnanthes Alba (Meadowfoam) Seed Oil*, Panthenol, Sodium Gluconate*, Citric Acid*, Leuconostoc/Radish Root Ferment Filtrate*, Panthenyl Hydroxypropyl Steardimonium Chloride*, Tocopheryl Acetate, Potassium Sorbate, Sodium Benzoate, Caprylhydroxamic Acid*, Benzyl Alcohol
*Coconut, vegetable, or plant derived
We’re proud that providing clean, high-quality and high-performance products is, and always has been, our first priority. In that spirit, we’re constantly looking for feedback and finding ways to improve on existing formulas to deliver better results and experiences to our community. This means that our ingredient lists may vary for a period of time as we make a transition. For the most accurate ingredient list, please refer to the one printed on the package.
"It's great for people with sensitivities to lactose, soy, and gluten, as well as fragrances."
Natural,
powerful results.
99% naturally derived,
6-free hair care.
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No Harsh Sulfates
iHarsh sulfates can irritate the scalp, inflame hair follicles and cause the hair to become dry and dull.
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No Silicones
iSilicones can cause excessive build up and clogging of the hair follicles leading to scalp ailments and hair loss.
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No Phthalates
iResearch suggests phthalates are responsible for reproductive and developmental toxicity.
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No Parabens
iScientific Studies indicate that there may be a link between the ingestion of parabens and certain forms of cancer.
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No DEA
iDEA has been linked to allergies, skin toxicity, hormone disruption and inhibited fetal brain development.
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No Artificial Dyes
iArtificial dyes can cause skin irritation and exacerbate skin conditions.
ultra soothing conditioner
Hypoallergenic and fragrance-free conditioner for sensitive skin.
ultra soothing detangling spray
Hypoallergenic and fragrance-free. Leaves hair shiny with a lightweight finish.
Vegan Boar Bristle Brush
Gently detangles all hair types for a smooth healthy-looking finish.
